At McKenzie Media Co., we offer a comprehensive range of marketing solutions tailored to meet your unique needs. Whatever your marketing goals, we are committed to working diligently to help you achieve the results you're looking for.

 

brand profiling

We are passionate about creating cohesive brands. We ensure that the brands we work with maintain consistency across all media platforms. For older organizations that have evolved over time, this can be challenging, as they may have inherited various elements that don’t align. Our focused approach provides a comprehensive review and tailored recommendations to unify your brand and bring everything together seamlessly.

branding

Whether you're looking for a new logo, vehicle branding, business cards, brochure or ad design, brand guidelines, or a complete branding package, we love every aspect of branding. We work closely with you to ensure the final look and feel truly reflects your organization, offering our expertise every step of the way.

WEBSITE DESIGN

Our web design process is tailored to each brand, ensuring a user-friendly experience where your audience can easily access the information they need. What sets us apart is our commitment to truly understanding your brand before we begin building your site. This approach allows us to grasp your organization’s purpose, values, and the key messages or individuals you want to highlight to your target market.

SOCIAL MEDIA TRAINING

We provide targeted social media training designed to put your brand in front of the right audience—your ideal market. Since every client comes from a unique industry, we collaborate closely with you to develop a customized strategy tailored to your organization’s specific needs.

 

BRANDING PACKAGES

 

BRAND AUDIT AND INSIGHTS

Ideal for: Small businesses or startups looking for actionable insights to improve their brand presence.

What’s Included:

  • Comprehensive audit of your visual identity (logo, website, social media, marketing materials).

  • Competitor analysis to identify market positioning opportunities.

  • Detailed report highlighting strengths, weaknesses, and recommendations for improvement.

  • One-hour consultation to review findings and discuss next steps.

Deliverables:

  • A written report with actionable recommendations.

  • Recording of the consultation session.

Investment: Starting at $500

BRAND STRATEGY BLUEPRINT

Ideal for: Businesses ready to define or refine their brand’s messaging, positioning, and visual identity.

What’s Included:

  • Discovery session to understand your business goals, target audience, and vision.

  • Development of your brand’s mission, vision, and core values.

  • Audience personas and market analysis to identify your ideal customer.

  • Brand positioning statement to differentiate your business from competitors.

  • Messaging framework, including tone of voice and key messages for your brand.

Deliverables:

  • Brand Strategy Blueprint (PDF document).

  • One follow-up consultation to review and refine the strategy.

Investment: Starting at $1,500

REBRANDING PACKAGE

Ideal for: Established businesses ready for a complete transformation or refresh of their brand identity.

What’s Included:

  • Full brand audit to assess your current identity and opportunities for improvement.

  • Comprehensive brand strategy (as outlined in the Brand Strategy Blueprint).

  • Design services to create or update:

  • Logo and brand marks

  • Colour palette and typography

  • Business cards, letterhead, and other key collateral

  • Social media templates

  • Style guide to ensure consistency across all brand touchpoints.

Deliverables:

  • Complete visual identity package.

  • Brand Style Guide (PDF document).

  • Two rounds of revisions to ensure satisfaction.

Investment: Starting at $5,000

 

WEB DESIGN SERVICE PACKAGES

 

STARTER WEBSITE PACKAGE

Ideal for: Small businesses or startups seeking an online presence with a professional yet straightforward website.

What's Included:

  • Design and development of up to 5 pages (e.g., Home, About, Services, Blog, Contact).

  • Responsive design optimized for desktops, tablets, and mobile devices.

  • Basic SEO setup to enhance search engine visibility.

  • Integration of social media links.

  • Contact form setup.

  • One round of revisions to ensure client satisfaction.

Deliverables:

  • Fully functional website ready for launch.

  • Basic training session (up to 1 hour) on website management.

Investment: Starting at $1,500.

PROFESSIONAL WEBSITE PACKAGE

Ideal for: Established businesses aiming to enhance their online presence with advanced features and a customized design.

What's Included:

  • Design and development of up to 10 pages.

  • Custom design elements aligned with brand identity.

  • Responsive design for all devices.

  • Advanced SEO optimization.

  • Integration of a content management system (CMS) for easy updates.

  • Blog setup with commenting features.

  • Newsletter subscription integration.

  • Two rounds of revisions.

Deliverables:

  • Custom-designed, fully functional website.

  • CMS training session (up to 2 hours).

  • 30 days of post-launch support.

Investment: Starting at $3,000.

E-COMMERCE WEBSITE PACKAGE

Ideal for: Businesses looking to sell products or services online with a secure and user-friendly e-commerce platform.

What's Included:

  • Design and development of up to 15 pages, including product pages.

  • Setup of an e-commerce platform (e.g., Shopify, WooCommerce) with payment gateway integration.

  • Product catalog setup (up to 50 products).

  • Shopping cart and checkout functionality.

  • Inventory management system.

  • Advanced SEO and analytics integration.

  • Three rounds of revisions.

Deliverables:

  • Fully functional e-commerce website.

  • Training session on managing the online store (up to 3 hours).

  • 60 days of post-launch support.

Investment: Starting at $5,000.

We understand that each business has unique requirements. The above packages serve as a starting point, and we are happy to customise solutions to fit your specific needs. Please contact us for a personalised estimate.

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